Let me be clear right up front. The future is NOT about fax marketing. But I mentioned it in the headline for two reasons: 1) I knew it would grab peoples’ attention and 2) at one point in the show, we joked with Michael Schneider, CEO and founder of Mobile Roadie, about the future of mobile being about fax marketing. Rather than looking at cohost, Kyle Flaherty, and me with a blank stare, Michael just rolled with the punches — the sign of a great interviewee.
With that as a backdrop, let me rewind a little and set this interview up properly. For one, this interview is brought to you courtesy of our SXSW sponsor, Gemalto (the worldwide leader in online security). Second, the reason we chose Michael Schneider and Mobile Roadie as someone to interview is that they are doing some amazing things in the self-service mobile app development space. And to that end, I think both Kyle and I were amazed at Michael’s knowledge and poise for someone in their mid-twenties.
During our conversation, we talked about the future of the mobile wallet, the fact that the mobile operating system has become a two horse race (Android and iOS) and yes, we also talk about music and BBQ. <Spoiler Alert> You’ll have to listen/watch to find out why Michael is such a huge Adele fan.