Let me be clear right up front. The future is NOT about fax marketing. But I mentioned it in the headline for two reasons: 1) I knew it would grab peoples’ attention and 2) at one point in the show,… more>>
Blogs
astrout@wcgworld.com | Live from Stubbs with Michael Schneider of Mobile Roadie: The Future is Fax Marketing...
Blog
astrout@wcgworld.com | Live from Stubbs with Michael Schneider of Mobile Roadie: The Future is Fax Marketing...
Let me be clear right up front. The future is NOT about fax marketing. But I mentioned it in the… more>>
Blog
Bob Pearson | An Interview with Ekaterina Walter of Intel on The American Dream...
I remember my grandfather, Leo Didur, vividly. He had left Russia with his family as a young boy to pursue… more>>
Blog
astrout@wcgworld.com | Live from Stubbs with Gemalto: Live from SXSW...
During this past South by Southwest Interactive conference (SXSWi), we had the good fortune of having Gemalto — the world… more>>
Blog
astrout@wcgworld.com | Live from Stubbs with Dan Brostek of Aetna: What’s Old is New...
What business does a 160 year old company like Aetna have in sending employees to a cutting edge event like… more>>
Blog
Damion White | WCG SXSW 2012 Spotlight – Kyle Flaherty...
Kyle Flaherty, Director of Marketing for Breaking Point Systems – and co-anchor of the Live From Stubbs podcast series – stopped to chat briefly during the WCG 3rd annual Geek-A-Cue during SXSW.
Blog
Damion White | WCG SXSW 2012 Spotlight – Kathy Cripps...
Shortly after the Council of PR Firms Better Business panel during SXSW, I was fortunate enough to catch up with… more>>
Blog
Damion White | More Smart, Less Stupid: PR For Better Business...
W20Group president Bob Pearson joined a stellar panel of PR industry leaders – sponsored by the Council of PR Firms – to give a panel discussion on reputation and brand management. The panel titled “More Smart, Less Stupid For Better Business” was a sensation…
Blog
Spike Jones | Council of PR Firms Breakfast at SXSW – Trends Report...
When the smartest kids in the business get together, you know that wack-on-head insights will be shared.
Blog
Brad Mays | #Sweet: Hershey’s Previews Duo with Influencers at SXSW...
SXSW is a place for taste-makers and trend-setters. The interactive portion of the event has seen the launch of everything… more>>
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Adam Pedowitz | Rick Valencia: Mobilizing Global Health...
Rick Valencia, SVP and GM at Qualcomm Life, left Pre-Commerce Summit attendees spinning with possibilities about Mobilizing Global Health
Blog
Adam Pedowitz | Andy Sernovitz: Word of Mouth @ Pre-Commerce...
There are few more outspoken advocates for social media and word-of-mouth marketing than Pre-Commerce Summit panelist Andy Sernovitz.
Jan Ryan and Dave Evans are stepping up to present now from Social Dynamx. Social Dynamx is a lighthouse-stage company… more>>
Blog
astrout@wcgworld.com | Jim Stewartson and the Fourth Wall...
The fourth wall is the imaginary “wall” at the front of the stage in a traditional three-walled box set in… more>>
Blog
astrout@wcgworld.com | VIDEO: LIVEFROMSTUBBS WITH Doug Ulman, CEO OF Livestrong (4)...
In our first interview (episode 3) with Livestrong CEO, Doug Ulman, we talked about Livestrong and its role in assisting… more>>
Blog
Gary Grates | Calling the Game from the Line of Scrimmage…...
CEOs are like NFL coaches in that the responsibility for directing their respective organizations (teams) rests on their shoulders. But… more>>
Blog
astrout@wcgworld.com | VIDEO: LIVEFROMSTUBBS WITH Doug Ulman, CEO OF Livestrong (3)...
What better way to celebrate the Movember movement (guys growing mustaches to raise vital funds and awareness for men’s health,… more>>
Blog
Bob Pearson | Insights for 2012 from Today’s Business Thought Leaders...
I’ve always been a fan of gaining the wisdom of the crowd. And when you listen to the right crowd,… more>>
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Bob Pearson | Interview with Bert Dumars of Newell Rubbermaid (Part 2)...
Newell Rubbermaid has plenty of brands that have become household names. With targeted efforts to build online communities for Graco… more>>
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Bob Pearson | Interview with Bert Dumars of Newell Rubbermaid (1 of 2)...
Newell Rubbermaid has a vast portfolio of more than 30 brands, but three of them have made an especially strong… more>>
Blog
astrout@wcgworld.com | VIDEO: LIVEFROMSTUBBS WITH ANDY SERNOVITZ, CEO OF SOCIALMEDIA.ORG (2)...
Last week, we launched our first episode of our new video podcast series, Live from Stubbs. In the write up,… more>>
Blog
Bob Pearson | Interview with Jeffrey Hayzlett Part 2 of 2...
The emergence of digital photography and high-quality home printers had threatened to put a major dent in Kodak’s business by… more>>
Blog
Bob Pearson | Interview with Jeffrey Hayzlett — Part 1 of 2...
Few can claim as much Pre-Commerce success as Jeffrey Hayzlett. As chief marketing officer at Kodak, Hayzlett reinvigorated the iconic… more>>
Blog
astrout@wcgworld.com | Video: LivefromStubbs with Andy Sernovitz, CEO of Socialmedia.org (1)...
If a picture is worth a thousand words then a video has to be worth close to a billion, right?… more>>
Blog
Bob Pearson | Interview with Scott Anderson of HP– Part 1 of 2...
Scott Anderson was innovating in social media before the term was mainstream. I first met Scott during a presentation in… more>>
Blog
Adam Pedowitz | Diabetes: Beyond the Awareness Month...
A sustained dialogue on diabetes has never been more crucial, but many patients and caregivers feel lost when trying to find the real, actionable information and support they need.
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